About Us

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In 1997, Sedra was founded by four leading nationally recognized Egyptian engineers with more than 15 years of experience in Medical Equipment & Consultation. Since it started, Sedra has always been focused on building a strong foundation that solidifies its presence in the medical industry and brings a unique cross-industry perspective on medical equipment, healthcare IT and healthcare transformation.

This foundation, paired with the vast expertise Sedra has and the latest innovation in the healthcare ecosystem has ensured better healthcare and quality of life for hundreds of thousands of people, fulfilling our most valued promise; that “We care”.

Sedra was founded in 1997, focusing on the medical consumables industry with commercial limited liabilities distribution channels. 

In 1998, Sedra founded their first factory under the name AMDCO (Arabian Medical Disposable Co.) in collaboration with Leadlock USA (this was their 3rd facility, following one in USA and the other in Israel). This factory had a working capital of 6 million $, and produced ECG, EEG and EMG high quality electrodes, gel, cream, printing paper and ultrasound gel. Soon, AMDCO was achieving a turnover of 8 million $, exporting its products to North Africa markets and was regarded as the pioneer in the Egyptian market.

In 2011, following the Arab Spring, Sedra decided to further explore new markets, shifting focus to the GCC area, and starting a healthcare consultation, hospital operation and turkey projects company. 

2014, Sedra returned to the Egyptian market, introducing Sedra Medical Co., specializing in commercial healthcare. And most recently in 2016, Sedra Started a joint venture with Saudi Investors Group owning 4 other subsidiaries. This joint venture will expand healthcare services in the Egyptian and GCC markets

Sedra Medical’s Core Values are clearly defined in its strong “We Care” promise. Our highly skilled professional teams are capable of making technology achieving remarkable outcomes. We “We Care” believe in treating our patients & healthcare service providers with respect, fairness, and grow our business through our visionary leaders, creativity, invention and innovation, integrating honesty, integrity, and business ethics into all aspects of our business functions.

Creative Thinking is developed to lead and preach better quality of life and healthcare to regional healthcare providers and patients and shape the market for excellence in healthcare.